ARIAT Unisex-Adult's Patriot Digital Camo Rodeo Wallet

Ariat: A Different Breed of Company

Ariat is committed to building a different breed of company, one that reflects our core values as a team and those of our consumers. Our company values have shaped our success since 1993 – a commitment to innovation, quality, integrity, teamwork, and respect. Product quality is non-negotiable, and so is our collaborative culture and giving back to the communities we serve.

Ariat is developing advanced technologies to deliver products that perform in a variety of demanding environments. Our footwear team obsesses over every single detail of our boots and shoes - from the finish and durability of the leather to the stitches per inch where a boot gets a lot of wear. Our apparel team reimagines every element of our clothing – building in the Ariat difference of innovation in materials, fit, and function.

Linked in name and spirit to the legendary racehorse, Secretariat, our heritage and values shape our culture. We are a different breed of company, driven by a commitment to excellence and a passion for innovation.

Our design teams use the most innovative, most durable, and highest quality materials to make the best boots—bar none. We grow more sustainable every season in our materials and manufacturing processes, with a focus on reducing our environmental impact.

Our products reflect our commitment to quality and innovation. Our footwear features embroidered flags, 100% genuine leather, and clear interior ID slots, ensuring both style and functionality. Our apparel is designed with the same attention to detail, delivering superior performance and comfort in a variety of settings.

At Ariat, we are not just a company – we are a community of individuals who share a common purpose and a passion for what we do. We are dedicated to empowering our customers, supporting our local communities, and leaving a lasting positive impact on the world around us.

Whether you're a seasoned rider, an outdoor enthusiast, or simply someone who appreciates quality craftsmanship, Ariat is the brand for you. Join us in our mission to redefine the standards of excellence and become a part of the Ariat family.

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